Episode 20: Yearly Appreciation Plan

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Episode 20: Yearly Appreciation Plan


​In this episode of the Referrals Podcast, we continue our conversation on building a business around generosity and appreciation. We welcome Darla Evanoff, a branch broker and realtor with an eight-person team who herself is a 7-L teacher. Even better, within seven months she doubled her team and tripled sales! Also special to today’s episode is Christina Bentley, a St. Petersburg-based real estate business doing over $6 million a year!

Listen and learn what it means to “find your Oprah” and the secrets to growing referrals and revenue with a Yearly Appreciation Plan (YAP), including:
When you execute an effective Yearly Appreciation Plan, you’ll be amazed at how quickly referrals and revenue will grow in your business. Listen now as Darla and Christina share their own approach to appreciation events and download a free template for a Yearly Appreciation Plan!

  • Why a small database can be more powerful than a large database
  • Creative ideas for year-round appreciation events to engage your database
  • The number one mistake that businesses make over and over
  • How to create momentum in your business that increases referrals
  • How to show appreciation for clients instead of just telling them
  • How to make event coordination for events simple and easy
  • What to do before, during, and after an event to service a large database
  • How to get collaboration and help with your events


On this episode:

Michael Maher
Chris Angell
Darla Evanoff
Christina Bentley

Related Downloads:

   52 Week YAP